THE GREAT PERSUADE Installation
by Leonardo Pierro

Several years have passed since the publication of this masterpiece by Vance Packard THE HIDDEN PERSUADERS; however it is particularly current when we compare it with aesthetic taste in art, understood as a singular and unconditional judgment. Let's face it, we are not able to escape homologation, cultural hegemony, market strategies, not to mention political choices in terms of electoral voting. We are slaves to the algorithm, which decides for us by providing us with an obvious but exhaustive behavioral response "THE GREAT PERSUASOR" sagaciously affects our consciences, as the object of the work punctualizes the banal.

Info

• Date : Since xxxx To xxxx
• Client : Private Collection
• Status : Available